Episode 3 of the CNBC business of innovation is an informative and

insightful episode explaining the changing nature of work today. Theswelling number of people living in the cities is causing more demandfor job creation. According to Maria, cities hold the foundation ofhuman capital. Currently 6.4billion people live in cities posing achallenge for employment that will meet the growing demand. We have achallenge to prepare for the growing population, employment and getinnovative in terms of business.

The main challenges for today’s managers according to panelistsare dealing with the growing demand for jobs and population. Citiesare flooded causing decreased jobs. The value of work has also gonedown as people no longer work because they love their jobs but justwork for money to meet their needs. Dealing with new technology andinvesting in it is another challenge for managers today. They have tomake extra budgets and educate their employees on new technologies tokeep their businesses up to current innovations. The power ofcrowd-ideas in businesses is also something that managers have toembrace. Capitalizing the crowd and allowing their opinions to workfor businesses is another challenge. According to Spradlin, however,successful companies will embrace crowd ideas, open innovation andemploy solvers. Solvers enjoy working on problems that matter andfind their job very lucrative. For solvers it is not just about themoney but use the money to solve other problems. They pride inworking as it has a lasting impact. Managers need to realize thatwork is becoming project based due to the hanging world economy.

All the positions expressed by the panel are enlightening on thevalue of wok but each impact on the real life differently. The threepanelists James Suroweicki,-financial writer in the New Yorker andwisdom of crowd author, Gordon Bethune-former CEO of continentalairline and undisputed at finding ways to work better and Dr. LeonBotstein- youngest Bard college president, are incredible in theirfields. They have achieved and succeeded in their fields remarkablythus their opinions are meaningful in the business of innovation.Competition for work is on the rise. Value of work for James isparadoxical, as on one hand it does not provide what we are lookingfor. We keep changing and moving from one job to another. James asksif we can provide enough meaningful labor. According to him, work istaking a new free agent. Bethune on the other hand feels that thereis less meaningful work. Bard college president, Leon feels thatlarge cities give a sense of isolation people are looking for asense of identity in the cities. Cities need better education forbalanced work places. Knowledge inequality is leading to workinequality.

The main concepts emerging from the video act as proof of thechanging nature of business. I believe that for people to value workis all starts from schools. The methods of learning employed shouldbe relevant to the jobs that people do. There is a need to improvethe learning system and reform the old one into a more practicalsystem. New education tool kit, innovation in education requiresinvestment. Education is the only viable root to opportunity. We needto change the education system according to Leon. US education needsserious reforms to prepare students for success in urban workplaces.The learning game has to be improvised to interest students. Gamingfor instance is a great way of involving students in the learningprocess. Public and private sectors partnering is also a great way ofimproving education. The new education tool kit for technology agechildren is demanding. With new technologies, education becomes moreaccessible. According to Botstein, education has to be done inperson. Using avatar loses the sense of being in touch with childrenwho need to respond to other people to learn. Innovation in educationcan help with unemployment through creating services, opportunitiesthat enrich quality of life. Keltner Google app educator believesthat technology is improving connection between students andteachers. Maximizing returns on education is crucial.

In conclusion, the Bethune feels that innovation from his experiencewill continue to evolve. Botstein is worried that people may begin tothink they are superfluous and feel not needed in large cities. Hesees the need of investing in better education and technology to putup with current innovations. Looking at the consequences of what ishappening in business innovation, the future is crucial.